‘New Bullets’ getting ready to be fired in 2016
Royal Enfield to try the road less travelled…!
The dream-girl of most of the bike lovers is Royal Enfield Bullet! Known for their sturdy built, muscular look and the most articulate firing, these bikes rule the hearts of lakhs of Indians. With an overwhelming demand for its current product range, the company is now all set to take on new challenges. As per our sources, the manufacturer is now armed to expand its current portfolio in the Indian market significantly. This includes the introduction of some entirely new products in the ranges such as below 300cc and above 500cc. The new product in the range of 250 to 300cc engine capacity may differ from the conventional Bullet look and is believed to take the shape of a café racer. At the higher end, Royal Enfield may introduce a model with 700cc engine capacity which would play a role of a tourer.
In addition to the range expansion, company is also focusing on streamlining its current operations by increasing the production capacity and improving the product quality. The parent company of this brand i.e. Eicher Motors, has decided to invest nearly 500 crores on the abovementioned projects.