India’s Oldest Automobile Company Tata Motors has adopted the Latest Marketing Strategy to promote its yet-to-be-launched and eagerly awaited car the Zest. Tata Motors have surprisingly opened up booking for Zest by setting-up a website https://bookonline.tatamotors.com/book-a-car/zest for Tata Zest Online Booking. The prospective buyers can pre-book the Zest by paying only Rs. 21,000/- with a Credit or Debit Card. Tata Zest price is not known yet; which may be declared only when it is formally launched in August next month.
The new Tata Zest’s appearance and exterior styling displays its new design philosophy the ‘DesigNext’. The front grill, labelled as ‘Tata Signature Grill’, will sport a chrome lip. The Zest will also feature projector headlamps with LED light guide rings as parking lights and new ‘wrap-around’ LED tail lamps giving it a stylish look and a premium feel. The boot will also feature a wide chrome lip above the rear number plate.
Tata Zest Engine:
The Zest will get 1.2L MPFi Revotron petrol engine with 5-speed manual gear-box and 1.3L Quadrajet diesel engine with Variable Geometry Turbocharger mated with AMT (Automated manual transmission) option for diesel version.
Following are the Tata Zest Specifications:
The Tata Zest will have following features:
1. LED Daytime Running Lights (DRLs)
2. Cockpit inspired driver console
3. Dual-tone dashboard
4. Fully automatic AC with controls on touchscreen
5. Rugby shoulder seats
6. ConnectNext 5” touchscreen infotainment by Harman™
7. 15″ alloy wheels
The Tata Zest will also have following optional features:
1. Advanced 9th gen ABS with EBD and Corner Stability Control
2. Dual SRS airbags
3. Ultrasonic rear park sensors with display on touchscreen
4. Speed sensing auto door locks
Further information on Tata Zest can be obtained at http://tatamotorszest.com/index.php